In September 2018, Virtual Umbrella was approached by an international broadcasting company to provide external assistance with testing virtual reality marketing materials.
As with any testing project, our first port of call was to identify a number of testers who owned the correct hardware and ensure they signed NDAs. Then, once confidentiality had been established, we organised access to the beta application, gathered response data, and compiled all feedback into a clear, honest report for the client.
We’re delighted to say that, following our work, the piece was finished by the broadcaster, and went on to achieve praise and acclaim at its premiere festival.
October 29, 2018