Fentimans 360 Bamboo Beach Bar

Project Description

For the launch of Fentimans newly launched drink (A pineapple and cardamom flavoured mixer), Virtual Umbrella hosted and led a 360 Bamboo Beach Bar at the London Cocktail Week. The bar will serve serve a selection of specially created rum cocktails using Fentimans Tropical Soda, Ginger Beer and Curiosity Cola.

The 360 Bamboo Beach Bar allows visitors to experience an original 360 video film that virtually whisks visitors away to a tropical island whilst enjoying a cocktail.

The experience is yet to launch but has already received media attention from the beverages industry, from the likes of Urban Intention and Drink Up London.

 

Project Details
Date

October 1, 2019

Category

Case Studies

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